NATIONAL
GEOGRAPHIC

Following two grizzlies and two black bears using collars equipped with cameras and GPS trackers, researchers and Nat Geo, readers get an unprecedented look at the life of a bear – from a bear’s point of view.

Working with Nat Geo’s team of editors, journalists, producers and researchers, we curated impactful visual content to create an engaging online narrative focused on the distinct paths that each bear roamed. The result is a mobile-first scrolling experience that allows users to navigate through a custom, interactive map.

Client

National Geographic

Type

Campaign Website

Role

Creative Lead & Art Director

Agency

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