The Embassies
Website Redesign
2020
Creative lead & designer
Created while at Hello Monday
Illustrations by Gizem Güvendağ
As people live longer and the perception of aging changes world-wide, Swiss hospitality and real estate group, The Embassies, set out to redefine the aging and retirement experience. They needed a website and platform to effectively portray their modern, paradigm-shifting idea for co-living and educate potential tenants and investors.
Concept
We created a modular and flexible design system that could easily adapt as the company grew. Simple, story-led modules informed users on different living scenarios fit to their needs, the facilities, community benefits, and the process to apply.
The concept includes an international network of individually curated communities in the world’s greatest cities providing all amenities and services for its members, residents and guests.
A new way of living
The Embassies founders saw that, as people live and stay healthy longer worldwide, an update is needed to meet the needs of what aging means to modern-day people. It was time to rewrite the narrative.
Ilse Crawford, founder of Studioilse, worked with The Embassies to help shape the overall visual experience and interior of the different rooms. Ilse is known for her work at SoHo House where she developed the entire visual brand.
The Embassies provides a holistic approach to wellness and health. The Experience page provides users a taste of some of the many amenities that The Embassies has to offer.
Illustrations by Gizem Güvendağ
